…Give them the bird.

…Give them    the bird.

Rodi Cargo
Brand, digital, print, exhibit, vehicle & content
Rodi Cargo
Identity, brand, digital, print, vehicle & exhibit

A toucan logo and a vibrant color palette were designed playing to both their tropical location(s) and the business of cargo storage and shipment – the large beak. “The bird is the word” brand positioning was written to pair with the mark and services offered.

Print for trade publications was created using the bird-focused messaging with a slightly irreverent attitude – “Are your clients demanding smart moving solutions? Give them the bird.”