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Rodi Cargo
Identity, brand, digital, print, vehicle & exhibit

A toucan logo and a vibrant color palette were designed playing to both their tropical location(s) and the business of cargo storage and shipment – the large beak. “The bird is the word” brand positioning was written to pair with the mark and services offered.

Print for trade publications was created using the bird-focused messaging with a slightly irreverent attitude – “Are your clients demanding smart moving solutions? Give them the bird.”